Okay gentlemen, we have officially begun!

Obviously, to produce our great iPhone app the first thing to consider is the idea. We could say: we need brilliant intuition, the idea with a plus. You know what I think? Not true!

We think the iPhone. Many might think it is brilliant as Apple has reinvented the concept of usability but basically what makes Apple or Google is to improve the existing. We could say that actually what they did Apple engineers have been studying other mobile devices, find the positive elements and place all of the iPhone, with an original element condendo everything.

Maybe to tell it so it will seem less exciting, but the idea should be exactly that. Warning: I am not saying to make an app and write it better: it would be like taking the iPhone and want to do an enhanced clone! The road would only be up ... What I mean is to study the factors that determined the success of other apps and include everyone in your app.

Do this: explore the category of the Apple Store in AppAnnie , is an original idea by answering a need that involves the use of the unique features of the iPhone as a microphone, camera, GPS, accelerometer, gyroscope, magnetometer, proximity sensor, multitouch. Having sketched the idea has applications similar to what you want to achieve, the positive studies that determined the success of these and include them in your app! Remember: do not ever reinvent the wheel!

Find the best of all apps related means, in other words, cover as much as possible the market niche that our app is intended to satisfy. What does this mean? Our app has some characteristics that will be downloaded and appreciated only by a particular type of audience with certain characteristics. An iPhone app with explicit violence will have a different audience of children and an app for every audience has its own requirements: You can not make a game too difficult for mere children, but at the same time to satisfy the audience of children you have to fill the game of many colorful cartoons, music and sounds! Get the point? Your task is therefore to perform market research to determine which is the niche market and how to satisfy it.

Also tries to choose the right niche market you are targeting: trying to estimate how profitable. In practice (due to the comment fabio) seeks a niche that is not full: then tries to calculate what is already present competition (# of applications of that type) compared to the actual size of the niche (# of people affected). If your niche is saturated ... you risk making the end of my app iBall Challenge so a good app is likely to remain in the shadows. A good technique is to analyze the trend of using twitter Trendistic to determine the profitable market niche. If I had used this tool before ... I realized that many people wanted an app on the Octopus Paul ! Always remember the rule: make an app that is found in front of a search, do not look for customers, find the facts!

Like these tips are too general? Here is a list of things to do to transform your simple idea into something happened:

  1. Explore the categories of the Apple Store in AppAnnie . Think about an app for every category. Try to create an app that responds to a requirement by the use of the unique features of the iPhone
  2. Is similar to your app in AppAnnie . It highlights what requires the niche market you are targeting: Search AppShopper the detailed file of the app and studying what other people bought the app
  3. Search for any app similar to what led to your success (or failure). Read what they say all the positive feedback (or negative) or the app from the Apple Store in forums or blogs. Take paper and pen ... marked everything that your app must have ... and not have!
  4. Imagine your app respecting everything you've pinned a nice list ... right? Now do some sketches (sketches) on a sheet for each screen while respecting all constraints. Remember that your app should be simple!

Can you make everything the app needs to be avoiding the typical mistakes that led to the failure of related apps and having all that must have to be successful? Can you keep it simple to use? ... Well done! You have certainly in the hands of a killer idea!

Remember, we're not planning the idea of ​​1 million euros, that brilliant, incredible: we want to get decent gains from a basic idea that surely will be successful because it proved on the blood of other app.

Maybe in a few lines so that what seems simple, affordable, but it does not. Doing well this passage means to work for weeks in search of the idea winner. Without this step ... you're already at 70%.

How about this approach? I beg you, help me to enrich these articles, your support is for the blog (and me) very important!

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